illustration / storyboarding / art direction / UI / UX / SaaS

The Brief

As freelance visual designer at Yodle, I was responsible for illustrations, art direction, concept sketches, and layout design for emails and marketing material. I worked with a copy editor and animator to create storyboard and illustrations for an instructional animation on setting up a Google pin for businesses.

I also designed the UI for marketing software including a contact page and a multi-step email builder tool, in which sers can design and schedule email marketing messages.

Email Builder Tool

Step 1: Message Setup

Step 2: Message Design

Google Pin Animation

The Brief

Yodle wanted to create a playful and engaging animation that instructs users on how to send their Google pin numbers, which would verify their business locations and activate their listings on Google Maps.

Early Storyboard Sketch

What I Did

I worked with a copywriter to create the storyboard. I art directed the animation and created the illustations.

Animation Stills